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22 Oct

Stepping up to Shoppers’ delight- Shingora Launches New Store at DLF Promenade Mall, New Delhi

A great brand is made when it spreads its roots wider and firmly through unrelenting focus on its core values by providing value to end user. Shingora is known for the high focus on quality of its products, being in sync with international trends and redefining fashion with a luxurious edge. Over the years it has become a much admired and coveted brand with a global presence. It has gradually made its presence felt at various outlets pan India and is now gearing up for adding new stand alone stores. From pop-up shops in Delhi to a full fledged store at one of the most visited malls in North India, the Promenade Mall, Delhi, it has surely been a celebratory leap.

Shingora New Store at dlf promenade new delhi

In keeping with all things Shingora, the store has a wonderful warm vibe with aesthetic touches. Designed with as much attention as the line of scarfs and stoles, the store is a reflection of all that the brand stands for; quality, style and vibrance. The cool interiors have struck a chord with the visitors who are already enamoured with the collection. The perfect setting where shoppers can shop for accessories that go with the outfits that they buy, it is indeed a blessing for those who like to organise a complete look. From the most luxurious scarfs and stoles for women to those for kids and pocket squares for men, everything that you might want is right there.

Shop for the Luxury collection by Shingora for the festival season, or for a special occasion and get the most opulent scarves and shawls, in the finest materials ranging from wool and cashmere to silk. For everyday wear or office wear, women can get spoilt for choice with stoles for summers and winters in a range of colours, patterns and materials like cotton, linen, wool and blends. Drape a Kani around or relish the opulence of a Swarovski shawl. Be different by shopping for a square scarf and tying it the French way for unmatched style.

Not just women, men too can enjoy looking their best with the trendy pocket squares, men’s shawls and scarves designed for them to suit a variety of occasions. Whether they have to conduct themselves in the boardroom as the boss, make a first impression at an interview, hang out with family and friends or participate in a social occasion, there is plenty that is perfectly suited for each situation.

The kids can also look forward to dressing up and have fun at the same time with their favourite Disney characters. Both girls and boys get to select from Disney princesses to Mickey, Minnie, Goofy, Donald and many more. The refreshing colours and kiddie prints make each scarf a delight to wear. From a birthday party to a cold evening, everyday can be special and so much fun when they have their most loved characters incorporated into their outfits.

The store launch has created a buzz and lot of interest amongst customers who can now flock to a store near them and enjoy draping around their most appreciated pieces. Its time for everyone to enjoy Shingora’s stunning Luxury, Core, Kani, Swarovski, Disney, Pocket Square, men’s shawl and Scarf range like never before.

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